Tag: Snacking strategy
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Mondelēz snacking strategy surges forward with Give & Go acquisition completion
Mondelēz International has completed its previously announced agreement to acquire a significant majority interest in Give & Go, a North American leader in fully-finished sweet baked goods and owners of the popular two-bite brand of brownies and the Create-A-Treat brand, known for cookie and gingerbread house decorating kits. This deal is part of Mondelēz’s strategy to lead the future of…
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